Mutual Fund Advisory Programs:
Mass Market Managed Account Programs
Recently Released!!!
Date Published: November 14, 2025
Summary PowerPoint Deck: 96 Slides
Reference PowerPoint Deck: 293 Slides
The purpose of this research is to provide readers with a comprehensive understanding of mutual fund advisory programs. This research includes an analysis of the market growth and leading firms as well as a summary of future predictions. This research is part of Tiburon's broader coverage of managed account programs as well as its coverage of open-end mutual funds.
This research starts with a context setting chapter, and then addresses the key historical phases of mutual fund advisory programs, including:
- Emergence Phase
- Maturization Phase
- Exchange Traded Fund (ETF) Advisory Programs & Unified Managed Account (UMA) Programs Challenges Phase
This research addresses the market size and leaders in mutual fund advisory programs.
This research addresses mutual fund advisory programs' key market segments, including:
- Discretionary Programs
- Proprietary Strategists
- Sub-Advisory Strategists
- Non-Discretionary Programs
And this research makes several future predictions for mutual fund advisory programs, including:
- Slow Growth for Mutual Fund Advisory Programs
- Fastest Growth for Discretionary Programs with Sub-Advisory Strategists
- Increasing Market Share for Index & Other Low Cost Mutual Funds
- Increasing Market Share for Wirehouses & Independent Broker/Dealers

Tiburon Member Access:
Tiburon members can download the summary or reference PowerPoint presentation, view the most recent Tiburon Webinar featuring Tiburon's Managing Partner (or another Tiburon team member), and/or listen to the most recent Tiburon podcast featuring Tiburon member CEO guests by clicking on the buttons below:




Tiburon suggests that Tiburon members start by downloading the well-organized summary PowerPoint presentation and/or waching the Tiburon Webinar. Tiburon's reference PowerPoint slides are useful for further analysis, although some slides will be incomplete. Tiburon Podcasts will be recorded in 2025-2026. Tiburon members who need a username & password to access Tiburon Written Research, Tiburon Webinars, and/or Tiburon Podcasts, can click here.
Non-Tiburon Members:
Non-Tiburon members can either become Tiburon members or subscribe to this specific Tiburon Research by clicking on one of the buttons below:


Media Members:
Members of the media who would like access to this Tiburon Written Research, Tiburon Webinar, and/or Tiburon Podcast should send an email to Sarah Sage using the button below:
