Wine Industry Overview:
History, Grape Varietals, Wine Growing Regions, & Future Predictions

Recently Released!!!
Date Published: November 26, 2018
Summary PowerPoint Deck: 84 Slides
Reference PowerPoint Deck: 536 Slides

The purpose of this research is to provide readers with a comprehensive understanding of the wine industry, including the history of winemaking, grape varietals, wine growing regions, & future predictions. The wine industry has been growing quickly and benefitting from trends of women and millennial wine drinkers but now faces challenges from cocktails & cannabis. This research is primary oriented around wine production; consumption and the export market are addressed in the future predictions. This research is part of Tiburon's broader coverage of the wine & spirits industry.

This research addresses the key historical phases of the wine industry, including:
  • Early Development Phase
  • Phylloxera, United States Prohibition, & World War II Challenges Phase
  • Maturation Phase
  • Millennials & Women Transformation Phase
This research highlights the key grape varietals within the wine industry, including:
  • Red Grape Varietals
  • White Grape Varietals
This research defines key geographic regions of the wine industry, including:
  • France, Italy, & Other European Wineries
  • California & Other United States Wineries
  • Chile, Argentina, Mexico, & Other South American Wineries
  • Australia, New Zealand, South Africa, Canada, & Other New World Wineries
And this research makes several future predictions for the wine industry, including:
  • Substantial Growth in Wine Production and Consumption
  • Growing Importance of Millennials & Women as Wine Consumers
  • Growing Market Share of Lighter Varietals
  • Growing Market Share of New World Wineries
  • Challenges from Cocktails & Cannabis
  • Moderate Growth in Wine Exports & the Increasing Importance of the United States, United Kingdom, & China Markets
  • Streamlining of United States Wine Distribution
  • Rapid Industry Consolidation


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