Red Grape Varietals:
Tastes Shifting from Heavier to Lighter Reds

Recently Released!!!
Date Published: May 24, 2019
Summary PowerPoint Deck: 83 Slides
Reference PowerPoint Deck: 882 Slides

The purpose of this research is to provide readers with a comprehensive understanding of red grape varietals, including Barbera, Cabernet Franc, Cabernet Sauvignon, and many more. Lighter varietals are expected to gain market share in the future. Another Tiburon research topic focuses on white varietals and these topics together are part of Tiburon's broader coverage of the wine industry.

This research addresses the key historical phases of red grape varietals, including:
  • Early Phase
  • Middle Phase
  • Recent Phase
This research highlights key red grape varietals, including:
  • Barbera
  • Cabernet Franc
  • Cabernet Sauvignon
  • Carnignan
  • Carmenere
  • Catawba
  • Charbono
  • Cinsault
  • Cythiana
  • Gamay
  • Grenache (Gornacha)
  • Malbec
  • Merlot
  • Mourvedre
  • Nebbiolo
  • Norton
  • Orvieto
  • Petit Verdot
  • Petit Syrah (Petite Sirah)
  • Pinotage
  • Pinot Noir
  • Sangiovese
  • Syrah
  • Tempanillo
  • Zinfandel
And this research makes several future predictions for red grape varietals, including:
  • Continuing Growth of Red Grape Varietals
  • Growing Market Share of Lighter Varietals
  • Growing Market Share of New World Wineries

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