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Context Setting
Tiburon Strategic Advisors, a market research & strategy consulting firm serving a wide variety of financial institutions and investment managers, is pleased to release the key highlights from its research report addressing Consumer Wealth, Liquefaction, & the Retirement Income Challenge, published earlier this year.
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Please click the image above to view the table of contents for Tiburon's Consumer Wealth Research Report
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The purpose of this report is to provide readers with a comprehensive understanding of the vast amount of consumer wealth, the perceived baby boomer savings crisis or retirement income challenge, and baby boomers’ likely pending liquefaction. The report outlines the numbers of consumers & consumer households, and outlines their financial concerns & savings goals. Furthermore, the report analyzes the case made for baby boomers’ perceived savings crisis, including the decline in pension plans, the social security & medicare industry’s challenges, and the low consumer savings rate. And the report also addresses the key pending liquefaction, whereby baby boomers will likely roll over retirement plan balances, cash in stock options & restricted shares, downsize houses, and sell small businesses. This is the second draft of Tiburon's research on this topic; at this point, it is fairly well developed.
Tiburon’s first draft of this report was published in 2005. That draft was combined with Tiburon’s target markets & marketing strategies report. It outlined the number of consumers, their wealth, potential target markets, and marketing strategies.
This is the second draft of this report; it was unbundled from Tiburon’s equally good target markets & marketing strategies report. This version updates all of consumer wealth data using the first quarter 2007 Federal Reserve Flow of Funds report. That version also outlines Tiburon’s refined views on the perceived savings crisis and the pending liquefaction.
Key Highlights
This report has a long list of interesting facts to share:
Consumers & their Savings Objectives
This section addresses consumers & their savings objectives:
- There are over 300 million consumers, an increase of over 5% since 1999
- There are over 110 million consumer households, an increase of 10% since 1997
- Almost half of consumers list retirement as their primary financial concern
Baby Boomers & the Perceived Baby Boomers Savings Crisis
This section defines baby boomers and summarizes the case for their pending saving crisis:
- Births
peaked between 1950 and 1960, when 3.7 4.3 million people were born each year, up hugely from 1940 when only 2.6 million were born
- There are 74 million baby boomers
- Consumers over the age of 50 account for 38% of the population an increase of 10% since 2003
- The number of baby boomer households has increased almost 5% since 1999 to over 22 million
- The consumer population is expected to continue to age over time, with nearly half the population over the age of 45 by 2012
- The cumulative number of individuals age 55 and older will increase dramatically in future years
- Investors over the age of 55 control over three-quarters of consumer investable assets
- Two-thirds of baby boomers will retire between now and 2013
- The average expected retirement age has been getting older,
now at 65, up from 62 in 1996
- Men and women both, on average, retire at 62 or 63 years old
- Almost three-quarters of workers plan to work for pay after retirement; in reality, through, less than half that many actually do
- The share of men working after the age 64 has decreased significantly since 1880, with less than 20% of men working in 2006
- Almost one-third of workers will be forced into earlier retirements due to layoffs or illness
- One-half of retirees under the age of 60 have retired involuntarily
- Of course, financial advisors are targeting rich people…about 40 million households control 90% of all investable assets
- Consumer households with $100,000 - $1 million investable assets have increased more than 50% since 2004
- There are 4.3 million consumer households with $1 - $5 million in investable assets, relatively stagnant since 1997
- And there are over 300,000 with $5 million+ in investable assets
- The risk of dying too young is increasingly being replaced by the risk of living too long, with life expectancies now averaging 77-78 years
- Women have a significantly higher life expectancy than men at 80.1 years versus 74.8 years
- Consumers that are 65 year old have over a 50% chance of living to 85 years old
- Women will live even longer than men in retirement, many in excess of twenty years
- Almost half of consumers worry that they may run out of money during retirement
- Retirees rely on personal savings & investments, social security, defined benefit plans, and defined contribution plans, & other sources
- Less than half of all workers are covered by pension plans
- Only a handful of 401k accounts have balances over $50,000
- The median annual pension payout is only $8,340
- The average retired worked can expect to received approximately $1,000 per month from social security, an increase of almost 15% since 2004
- Social security projects tax revenues will fall below program cost by 2018
- The vast majority of consumer households have barely any savings at all; nearly three-quarters of consumer households 33-61 years old have saved less than $10,000
- More than half of consumer households have less than $100,000 of investable assets
- Over three-quarters of baby boomers over the age of 55 have less than $100,000 in investable assets
- Consumer income has increased over 30% since 2001 to $12 trillion
- Consumer households’ net income peaks between ages 45 and 54
- Household consumer personal savings has decreased 140% since 2004 to negative $82 billion
- While the needs of the baby boomer generation expand, the personal savings rate continues to hit new all time lows
The Real Situation: Facts About Consumer Wealth
This section addresses the flow of funds within households and provides the real facts on the state of consumer wealth:
- Consumer households control almost three-quarters of all investable assets, more than half invested via financial advisors
- Consumer households have almost
$23 trillion of investable assets, $70 trillion of total assets, and over $55 trillion of net worth
- Consumer households have almost $23 trillion in investable assets, an increase of over 40% since 2002
- Consumer households have two-thirds of their investable assets in brokerage accounts
- Consumer households assets held in brokerage accounts have increased 50% since 2002 to $16.2 trillion
- Individual securities account for the largest share of the investable assets of high net worth households
- Consumer households have over $5 trillion in equities, an increase of 20% since 2002
- Consumer households have over $5 trillion in mutual funds, an increase of over 100% since 2002
- The amount of consumer household assets in IRA accounts has grown considerably over the past decade, reaching over $4 trillion
- Consumer have $12.2 trillion in retirement plan assets, an increase of almost 50% since 2002
- Consumer households have $4.2 trillion in defined contribution plans, an increase of almost 70% since 2002
- Consumer households have $2.3 trillion in private defined benefit plans, an increase of 35% since 2002
- Consumer households have
$4.2 trillion in government pension plans, an increase of 45% since 2002
- Consumer households have $1.6 trillion in annuities, an increase of 60% since 2001
- Consumer households have $27 trillion in personal assets, an increase of almost 50% since 2002
- Consumer households’ personal assets are dominated by residential real estate assets, accounting for over 80% of assets
- Consumer households have $22.9 trillion in residential real estate, an increase of over 50% since 2002
- Consumer households have over $4 trillion in other illiquid assets, an increase of over 50% since 2002
- Consumer households have over
$69 trillion in household assets, an increase of 30% since 2004
- Consumer households have $13.4 trillion of household liabilities, an increase of over 50% since 2002
- Mortgages account for almost three-fourths of consumer liabilities
- Consumer household have over $56 trillion in net worth, an increase of almost 50% since 2002
The Solution: Baby Boomers’ Liquefaction
This section addresses baby boomers’ likely liquefaction:
- Despite the consistent decline in the savings rate, almost two-thirds of consumers claim to be saving more than they were a year ago
- Baby boomers already account for nearly
half of millionaire households
- Boomers’ pending retirement will drive more assets into the investable assets market
- Consumer households investable assets will increase to over $35 trillion by 2012 as baby boomers liquefy their retirement, personal, and illiquid assets as they retire
- The solution to the perceived savings crisis is baby boomers liquefaction, which includes four components; retirement plan rollovers, real estate sales, small business sales, and other sources of liquefaction.
To better understand the developments in consumer wealth, liquefaction, & the retirement income challenge, executives can purchase Tiburon's Consumer Wealth research report where the key learnings highlighted above are covered in greater detail. Please contact Sarah Sage at SSage@TiburonAdvisors.Com or call 415-789-2540.
More Information
The following links will open specific pages on Tiburon's web site:
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- Tiburon Research Report Retainer Program
- Tiburon's November Research Report Releases (Retail Banks Market, Full-Service Brokerage Firms Market, Online Financial Services Market, Fee-Only Financial Advisors (RIAs) Market, Insurance Agents Market, Other Infrastructure Issues)
- Tiburon's September Research Report Releases (Consumer Wealth, Investment & Wealth Management Products, Real Estate, Other Alternative Investments, Insurance Products, Competition & Advice, and Target Markets and Sales & Marketing Strategies
- Tiburon's July Research Report Releases (Mutual Funds, Venture Capital & Private Equity, and Management Consulting Industry)
- Tiburon's May Research Report Releases (ETFs & Indexing and Hedge Funds)
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Tiburon Strategic Advisors
Tiburon Strategic Advisors, based in Tiburon, CA, was formed in 1998 to offer market research & strategy consulting services to all types of financial institutions and investment managers:
- The firm has served over 300 corporate clients and completed over 1,000 projects since its founding, and today, its knowledge base includes mutual fund distribution, separately managed account programs, alternative investments, wealth management, insurance products, banking services, the fee-only financial advisor market, the CPA firm market, the family office market, and various international markets.
- Tiburon holds a series of CEO Summits semi-annually for its executive-level clients. The next CEO Summit is scheduled for April 10-11, 2008 at the Ritz Carlton Hotel in New York, NY. Fall 2008 and 2009 dates are October 14-15, 2008 (San Francisco, CA), April 9-10, 2009 (New York, NY), and October 7-8, 2009 (San Francisco, CA). Attendance is by invitation only and attendance at each Summit is limited to 100 senior industry executives. Visit the CEO Summits section of Tiburon's web site for details on current and past CEO Summits, including attendee lists, meeting agendas, and highlights. Please contact Tiburon's Managing Principal Chip Roame at CRoame@TiburonAdvisors.Com or (415) 789-2541 if you are a Tiburon client and have an interest in attending a future Tiburon CEO Summit.
- Tiburon has published thirty-three ~300-400+ page research reports, which offer detailed analyses of growing business segments; each is available for $5,000; these reports can be ordered by contacting Sarah Sage at SSage@TiburonAdvisors.Com or (415) 789-2540.
- Tiburon offers an annual research report retainer service, whereby dozens of clients receive all Tiburon reports published within a year for $25,000; clients can subscribe to Tiburon's 2007 or 2008 Research Report Retainer by contacting Sarah Sage at SSage@TiburonAdvisors.Com or (415) 789-2540.
- Tiburon also offers a database access program, whereby it shares its 280,000+ person industry executives contacts database with dozens of clients for $25,000 per year (distributed quarterly); clients can subscribe to Tiburon's Database Access Program by contacting Sarah Sage at SSage@TiburonAdvisors.Com or (415) 789-2540.
- Tiburon offers thirteen online business benchmarking tools that are available to all types of financial advisors in an effort to help them benchmark their business practices and build more successful businesses. The sites include www.BrokerBestPractice.Com for wirehouse & regional brokers, www.FABestPractices.Com for fee-only financial advisors, www.IndependentRepBestPractices.Com for independent reps, and www.PrivateBankerBestPractices.Com for private bankers. Almost 5,000 advisors have used these tools. By completing one of the online surveys, financial advisors can access a FREE copy of the relevant comprehensive Tiburon research report, which summarizes and analyzes the collective results.
- Tiburon's weekly research releases, like this one, are emailed for free to interested industry executives, media representatives, conference planners, and individual financial advisors. Over 55,000 industry executives now receive these releases. Feel free to sign up to receive future research releases at Tiburon's web site (www.TiburonAdvisors.Com) if this release was passed to you by a colleague and you would like to receive them directly in the future.
- Tiburon plans to expand its workforce in 2008. Specifically, the firm plans to add two-to-three incremental principals (the most senior role at the firm) and several more research and marketing managers in 2008.
- Tiburon has built three executive programs (CEOs-in-Residence, Financial Advisor Roundtable, and Consulting Fellows) in an effort to bring the experiences of additional senior level industry executives to Tiburon clients. Feel free to contact any of the members of Tiburon's executive programs directly or ask that they be included in any ongoing Tiburon project.
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